Swapt for Pop-Ups

Pop-ups are a fantastic way to connect with customers IRL and collect new fans that actually remember your brand. Unfortunately, they’re currently inaccessible to the majority of brands that could want one due to time and budget constraints. That’s where using Swapt for pop-ups comes in clutch.

Pop-ups are a fantastic way to connect with customers IRL and collect new fans that actually remember your brand. Unfortunately, they’re currently inaccessible to the majority of brands that could want one due to time and budget constraints. That’s where Swapt comes in.

Overview

Bring your brand to your audience

Pop-ups are much more effective than the typical methods of customer acquisition: paid ads and influencer marketing, and when implemented properly can create some of your highest LTV customers. Read our Outerknown Case Study to see how they gained a loyal customer base with a high ROI by using Swapt for pop-ups last year.

The Problem

Pop-ups can be logistical nightmares

Time consuming
Challenging to orchestrate
No guaranteed ROI or target audience reach
The Swapt Solution

Sit back and relax while we handle the hard part. Swapt provides services and tech that solve your planning woes from start to finish.

General Event Planning

1. Make it easier to choose where to have a pop-up

Swapt offers consulting on how to find the right events for you and how to broker these deals.

Interested in targeting males 18-24 in the Northeast? Great, have a pop-up at one of our partners during a Zac Brown concert.

Check List
Figure out what target market you’re looking for
Find events that suit that target market
Contact event organizers
Broker a deal with event to have a pop-up

Event Printing

2. Make it easy to create the pop-up.

Swapt has partners that print for swag, tents for the pop-up, and banners. In one place, you can easily pick, design, and launch your pop-up in a matter of minutes. Swapt can even help staff your pop-up and provide technology if you’re low on resources.

Swapt for pop-ups
Check List
Get a table or tent depending on how much space you have
Figure out staffing for event days
Design banners, table cloth, and any marketing material
Find Print Shops to print all materials
Decide if you’re bringing swag
Find swag distributor or bring your own to the event
Ship swag

Marketing Execution

3. Have actionable data and insights from the pop-up.

Swapt has a package of QR codes and games (like spin-the-wheel) included with your event. This includes integrations into any system (Salesforce, Klaviyo, and more), as well as automations that come from the event, that have been proven to capture over 20% of customers that show up to the pop-up, with a 55%+ repurchase rate.

Check List
Create a way to engage people at the event
Create ROI from engagement (QR)
Create Landing page
Tie information into backend systems with the Landing Page
Create automations that have tangible ROI after the event
Try it out
Only pay for your success

Early Adopter

Premium Plan

$99/month
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